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    Yoma

    Mobile PPC Optimisation – More Important Than Ever!
    by Yoma
    Slowly but surely, web searches and advertising spend on mobiles has increased year on year. Today it was revealed by The Drum that mobile ad spend has increased ‘157% from 2010 to 2011’ a statistic...
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    Online Advertising Revenue Overtakes Print!
    by Yoma
    According to the latest report from data analysts eMarketer, this year will see US online advertising revenue grow by 20% to reach just under $40 billion. The growth in digital advertising’s revenue is in stark contrast to...
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    Four Ways Brands Should Use Pinterest
    by Yoma
    Watch out Facebook and Twitter, there is a new player on the scene. Over the past year a new social media platform called Pinterest has gone from strength to strength. It is estimated that in...
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    UK Flying the Flag for Ecommerce
    by Yoma
    Ecommerce is continuing to go from strength to strength right across Europe. According to statistics from COMSTORE, last year saw 270 million unique users visit an online retail site in January alone. These figures are...
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    Google Update – Panda 3.3 in Black and White!
    by Yoma
    A new Panda update has been confirmed by Google at the same time as they announce 40 search updates that have either happened in the last month or are in the process of being implemented...
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    Twitter to Reach 500 million users?
    by Yoma
    According to figures from Twopcharts this Wednesday could see Twitter reach 500 million users. This is the equivalent of 1 in every 14 people living today and what’s more, the social media channel’s growth is showing...
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    The Cavern Club Web Build – A Day in the Life at Yoma
    by Yoma
    Iconic is a word that is often overused but not when describing The Cavern Club, the birth place of The Beatles. When Yoma were asked to design their website, we knew we needed to create...
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    EU Cookie Law and E-commerce
    by Yoma
    On May 26th 2012 the EU Cookie Law will come into effect in the UK. This law will require website owners to significantly alter how their site operates as well as bringing about massive changes...
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